Websites for Landscaping, Gardening & Groundwork
Nobody reads a landscaping website — they look at it. Which means image quality and load speed aren't a detail of the build, they are essentially the whole build. A slow gallery on a landscaping site is a slow gallery on the only thing you had to sell.
Audit back within 24 hours · Working demo within 2 days · No deposit, ever
The four problems I find most in this trade.
Not generic web-design advice. These are the specific failures that turn up over and over when running real Google audits on businesses like yours — each one with what it's actually costing you and how it gets fixed.
Project photos take forever to load
No before-and-afters
No indication of price at all
Seasonal work isn't reflected
Want to know which of these apply to you? Test your site free on the home page for the speed number in thirty seconds, or ask for the written audit and get all four checked properly by hand, back within 24 hours.
Designed around your business, not a template.
Garden maintenance and design-and-build are different businesses with different customers. Maintenance is a recurring, price-sensitive service bought on reliability and area covered, so the site works like a trades site — rates, rounds, coverage. Design-and-build is a considered £10,000+ purchase made over weeks, where before-and-after project galleries, a design process and a portfolio of finished spaces do everything. Groundwork and commercial contracts are a third thing entirely, bought on plant, insurance and references. The gallery structure and the tone follow whichever you're actually selling.
- Home led by your strongest transformation
- Before-and-after project galleries
- A page per service — design, maintenance, hard landscaping
- Typical project costs and what moves them
- Areas covered, named for local search
- Quote request with photo upload
- Before & after galleries with click-to-enlarge
- Properly compressed project photography
- Seasonal services and availability section
- Quote form with photo upload
- Reviews and completed project detail
- Add project photos yourself from site (Platform tier)
- LandscapingBusiness and LocalBusiness schema
- A rankable page per service type
- Named service areas in real page text
- Google Business Profile with real project photos
- Image alt text written for search and screen readers
- Fast on mobile, with heavy imagery
What it would cost you.
Guide prices based on the typical scope for this trade, one-off, with £0 a month on every tier. The free audit turns this into a real number — often a lower tier than people expect. And don't feel boxed in by the recommendation: pick by what you need the site to do.
- Home, Services, Recent Work, About, Contact
- Photo gallery of finished jobs, properly compressed
- Areas covered, named for local search
- Quote enquiry form with photo upload
- Seasonal service information
- Everything in Starter, up to 8 pages
- Before & after project galleries with click-to-enlarge
- A page per service — design, maintenance, hard landscaping
- Reviews and completed project detail
- Typical project costs and seasonal offers
- Everything in Business, up to 12 pages
- Add new project photos yourself, from site
- Seasonal availability calendar
- Project enquiry routing by service type
- Analytics on which work attracts enquiries
- Free audit with real Google data first
- A working demo before you pay anything
- £0 per month — hosting is genuinely free, forever
- Your existing booking or payment system kept exactly as is
- Built mobile-first and tested to WCAG 2.2 AA
- You own the code, the domain and every login
- 14-day fix guarantee from launch
- No deposit at any point before you've seen the work
Want to edit it yourself? You don't need the top tier for that. Add the £150 self-edit content panel to any build and change prices, photos and text yourself with no monthly fee — it's on the add-ons list with everything else.
Worth adding for landscaping
Fixed one-off prices, addable to any tier, and addable later rather than up front. These four are the ones that actually earn their money in this trade — the full list of fifteen is on the pricing page.
Don't buy any of these speculatively. After the free audit you'll be told which one or two would genuinely move your numbers, and which of the rest would just be me taking your money.
The searches that actually bring you work.
Getting found isn't one thing called “SEO” — it's whether your pages answer the exact questions being typed. Here are the ones that matter in this trade, and what your site has to say to win them.
| What they type | What your site has to answer |
|---|---|
| “landscape gardener [town]” | Local proof of work, fast, with real photos |
| “garden makeover before and after” | Paired transformation galleries, not just finished shots |
| “patio cost [town]” | A typical project range so they can place themselves |
| “garden maintenance [town] prices” | A rate for a regular round, published |
| “artificial grass installer near me” | A dedicated service page Google can match |
Every one of these is winnable locally, because most of your competitors have never written a page that answers them. That's the whole job: one properly written page per real question, marked up so Google can read it, on a site fast enough to keep the person who clicked.
The ones that come up every time.
Won't compressing my project photos ruin them?
No. Modern formats hold visual quality at roughly a tenth of the file size, and the site serves a smaller image to a phone than to a desktop. Your work looks the same and appears about ten times faster — and on a business where the photos are the pitch, that's the difference between being seen and not.
Should I put prices on when every job is different?
Put ranges on. Landscaping runs from a £400 tidy-up to a £40,000 redesign, and without an anchor most homeowners assume they can't afford you and never ask. Typical ranges by project type let people place themselves, which means the enquiries you get are the ones you actually want.
Can I add photos from site on my phone?
Yes — that's what the £150 edit panel is for, on any tier. Finish a job, photograph it, upload it from the van before you drive off. Compression happens automatically, so a full-size phone photo can't slow the site down.
Two ways to start, both free.
Already have a site? Take the audit — real Google data plus the checks an automated tool can't run, back within 24 hours. Haven't got one? Take the demo — a real working site for your business on a live link within 2 days. Neither costs you anything and neither needs a deposit.